Case Study


Increase in visits in last 6 months
compared to previous year

- 12.5%

Bounce rate
12.5% lower


Bridge Dental enjoys a reputation as one of the area’s premier dental practices. In creating a logo and branding we knew it would need to reflect this. with its riverside location we incorporated a 'reed' graphical icon into the logo to complement both the location and name. The practice services then benefited from sub brand versions of the logo used to promote them.


The website features a bespoke colour coded menu system for each service area with menu pictures incorporated on desktop. The logo divisions are integrated into the relevant service pages together with video in the Cosmetic/Invisalign section.


The sub branding allows each service area to have its own logo relevant to each area of specialism adding confidence together with a premium feel.


The logo and branding carries over well to external signage both in full colour and white as can be seen on the glass entrance.